An effective end screen setup keeps viewers on your channel rather than exiting YouTube.
END SCREEN FUNNEL LAYOUT
+---------------------------------------------------------------+
| |
| [ Core Video Narrative ] |
| |
| ┌───────────────────────────┐ ┌──────────────────────────┐ |
| │Related Specific Next Video│ │ Dynamic "Best for Viewer"│ |
| └───────────────────────────┘ └──────────────────────────┘ |
+---------------------------------------------------------------+